Marketing principles from mahabharatha

If you order your cheap custom essays from our custom writing service you will receive a perfectly written assignment on Marketing principles from mahabharatha. What we need from you is to provide us with your detailed paper instructions for our experienced writers to follow all of your specific writing requirements. Specify your order details, state the exact number of pages required and our custom writing professionals will deliver the best quality Marketing principles from mahabharatha paper right on time.

Out staff of freelance writers includes over 120 experts proficient in Marketing principles from mahabharatha, therefore you can rest assured that your assignment will be handled by only top rated specialists. Order your Marketing principles from mahabharatha paper at affordable prices with LivePaperHelp.com!




1) To understand Marketing strategies mentioned in Mahabharatha and understand their relevance to today’s business.

Cheap Custom Essays on Marketing principles from mahabharatha

essay writing service


There are umpteen number of books written on Marketing by authors as reputed as Tom Peters, Al Ries, C.K . Prahalad et al. These books cover every aspect of marketing. So what does one has to learn from Mahabharatha, that too about Marketing? And wasn’t Mahabharatha written in an era when the concept of Marketing did not exist? So how can it teach anything about Marketing? How could have a saint, Veda Vyasa, who did not know anything about Marketing could have written about marketing?

Mahabharatha has contributed immensely to the Indian literature and culture. Its contribution to the fields of strategic Management, HRD, philosophy, politics, Marketing Management, is immense. It has the most important aspect, which many books on Marketing Management clearly fail to mention. Maha Bharatha teaches strategies that are competitor oriented, whereas classical marketing books teach us strategies that are customer oriented.

If you ask Al Ries and Jack trout about the best book ever written on Marketing, they would answer that it is “ Pinciples of war” written by Carl von Clausewitz. But funnily again Carl von Clausewitz lived in an era where the word Marketing was Unknown. His book doesn’t contain a single word like Marketing, customer, advertising or even business. In fact he did not even know the meaning of the word marketing. He also did not write about marketing. But still that book is called as the best ever book written on Marketing. But we don’t know whether Al Ries and Jack trout read Mahabharatha. Had they read it maybe they would have changed their opinion. Because Mahabharatha covers many areas which Clausewitz doesn’t cover.

I here do not claim that Mahabharatha is the ultimate book on Marketing or that it itself is enough to understand Marketing. But I claim with confidence that any study on Marketing is incomplete without reading Mahabharatha. For the sake of convenience I have divided the article into following subheadings

1) Mahabharatha on Campaign planning

) Mahabharatha on Branding

) Mahabharatha on Logos and trademarks

4) Mahabharatha on Negotiation

5) Mahabharatha on Motivation

Those are the common marketing principles discussed by Mahabharatha. Further there are some unique marketing strategies given by Mahabharatha. They are

1) Common enemy strategy

) “Unity at all costs” strategy

) ‘Creating a powerful enemy ’ strategy

4) Marketing strategies of the master strategist-lord Krishna

5) Arjuna’s strategy on small competitors

6) “Offense is the defense” strategy.

7) Decoy Marketing strategy.

Please note that this sample paper on Marketing principles from mahabharatha is for your review only. In order to eliminate any of the plagiarism issues, it is highly recommended that you do not use it for you own writing purposes. In case you experience difficulties with writing a well structured and accurately composed paper on Marketing principles from mahabharatha, we are here to assist you. Your cheap research papers on Marketing principles from mahabharatha will be written from scratch, so you do not have to worry about its originality.

Order your authentic assignment from LivePaperHelp.com and you will be amazed at how easy it is to complete a quality custom paper within the shortest time possible!


Post a Comment

Copyright 2009 Samples of Thesis Essays
essays-thesis.blogspot.com contains free examples of essays on the best essay topics and disciplines.